Leading a 300-agent brokerage with 11 offices across the state, it’s not surprising that Lucinda Brasington is considered an expert in her field.

The COO of ERA Wilder Realty is a national speaker on lead management and conversion and has been quoted many times in industry publications on agent connectivity and successful agent adoption of tools and technology. Because of that, she was featured in a recent issue of Realty Biz News.

Her dedication and support for agents and staff earned her the company’s “Always There for You” award, and two years ago she created the firm’s first Diversity, Equity and Inclusion Council (DEI).

Brasington has helped guide the company to heights in the industry as well, winning numerous awards and spearheading $168,000 of charitable fundraising efforts.